The Utah Beer Blog reports that Uinta Birthday Suit Sour Ale will come out at the end of this month or in early March. Label copy…
In the beginning, cherry trees shaded the beer garden. Resisting temptation no longer they picked the fruit and let it ferment in to a pleasingly sour and subtly sweet ale. A sinful pleasure for the experienced and adventurous palate.
via Utah Beer Blog.
Phred Kaufman relaxes at Mugishutei, his Sapporo establishment, which draws craft beer fans from all over Japan.
(Denver, CO) – Breckenridge Brewery made noise last year with a campaign called “Truth in Beervertising.” The ad campaign mocking big brewers even landed the videos into the top five stories of 2011 on Beernews.org.
Well, Breckenridge Brewery is back with a couple more videos. These ones mock Corona and Dos Equis. Enjoy.
Another brewery jumps into the premium video market. Get to know the folks behind Founders Brewing.
Sales start today and in two weeks, the kegs will be dry.
Russian River made about 30 percent more Pliny the Younger this year using the production facility off Corgan Avenue, Cilurzo said.
On Thursday, Gorton was in the process of filling 307 kegs. “The younger makes me older very quick,” the brewer quipped.
Here is a pic of the line via New Brew Thursday this morning.
via PressDemocrat.com.
Today in the tasting room we will be releasing a small batch of Rugged Trail Nut Brown Ale on tap around 2-3pm. It was brewed on the scratch system and will not be bottled. The Chocolate Berry Weizenbock Scratch beer will be packaged early in the week of February 6th. The Triple Mango IPA is scheduled to be released around March 1st.
In Nugget Nectar news…our wholesalers will receive drops between February 16th and February 24th. You should begin seeing it in stores after that. We hope to have it on tap in the tasting room on February 20th.
Here is some weekend listening. Anderson Valley Brewmaster, Fal Allen, appeared on The Brewing Network a couple weeks ago talking about his time back at Anderson Valley after a long hiatus. Allen went to Singapore to brew for a while and recalls a couple stories from that time period. Apparently, you can pass out at the bar, wake up and they will serve you more beer…but if you get caught driving drunk, you will get locked up for a very long time. He also reminds us that Barney Flats Oatmeal Stout will hit cans next month.
via The Brewing Network.
(Chicago, IL) – Some PR folks representing Crown Imports, LLC, importers of Corona and a bunch of other beers, shot this news over to me this week.
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Modelo Especial was up nearly 20 percent in 2011. The storied brand delivered 13 million cases in 2011, the highest volume of absolute case growth of any Import brand – over 2 million in total*.
How did Modelo Especial stack up against its competition? Modelo Especial enjoyed the second largest overall share gain in 2011, right behind Coors Light. Modelo’s ‘model year’ was the result of strong performances both on and off-premise. The brand closed 2011 on-premise up 13 percent, 15.5 percentage points better than the total beer industry**. Modelo’s off-premise numbers followed suit, finishing the year up nearly 14 percent**. While other brands fell victim to the sluggish beer market, Modelo Especial solidified its position as the number three bestselling Import brand, while establishing itself as the 14 largest beer brand in SIG rankings. The success of Modelo Especial played a key role in Crown Imports success as a supplier in 2011. According to a January report in Beer Business Daily, Crown’s cases were up 7.2 percent and their dollars were up 8.3 percent.
Crown Imports credits Modelo Especial’s exponential sales growth to the increased focus on General and Hispanic Marketing campaigns. The campaigns resonated well with both the General and Hispanic market, contributing to increased brand recognition and sales.
The brewery recently installed an additional 85 Barrel brewing system, which increased its capacity to 200,000 barrels per year and expects to produce 75,000 barrels in 2012. Locally, these beers can be found in Virginia and Washington D.C., with expansion into Maryland expected early this year.
Another interesting side note…Centennial IPA and Dirty Bastard Scotch Ale are the top two sellers for the brewery, accounting for 40% of sales.
H/T to DC Beer.
via Gazette.Net.
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